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Aura’s simple, low cost direct cremation services allow you to arrange no-fuss funeral in Hay-on-Wye.
At the heart of Aura’s service are our Aura Angels. They are our dedicated team of funeral arrangers who bring warmth, empathy, and compassion to every conversation. They’re not just here to organise the practicalities; they’re here to listen, support, and walk beside you through what can be one of life’s most difficult journeys.
Whether you're in Hay-on-Wye or the surrounding countryside, your Aura Angel will provide human-centred, one-to-one guidance from the first phone call to the final hand-delivery of ashes. Their commitment to personal care ensures that every direct cremation is handled with dignity and respect.
Best known as the ‘Town of Books’, Hay-on-Wye is a literary haven nestled where the River Wye meets the edge of the Brecon Beacons. With over twenty bookshops and an internationally acclaimed literature festival, it's a place where thoughtful reflection is part of everyday life. In this peaceful corner of the world, Aura is proud to offer direct cremation in Hay-on-Wye.
Our compassionate direct cremation services extend beyond the town itself, supporting families in Llanigon, Glasbury, Clifford, Three Cocks, and even across the border in Cusop. Whether you're seeking an unattended direct cremation or a simple attended service at a nearby crematorium, Aura is here to help you honour your loved one with care and clarity.
Aura's direct cremation services are available to families across all of Powys.
Whilst we proudly serve families in Hay-on-Wye and across the UK, please note that Aura is not physically based in Hay-on-Wye. We cannot guarantee that the cremation will take place in this specific area, unless it has been requested at an additional cost. If you have questions, our friendly team is here to help.
As a family-run company, it's exactly what we'd want for members of our own family. We deliver on the promises we make to our customers, whether it's in the service that we provide to you or the practices in which we care for your loved one behind the scenes. You can read more about our processes. Don't just take our word for it, see how we compare to the others.
Starting from price | £1,195 | £1,495 | £1,445 | £0 |
Trustpilot rating | 4.9/5 stars | 4.8/5 stars | 4.6/5 stars | 4.8/5 stars |
To keep our service simple and affordable, we arrange the cremation based on availability within our wider network. This helps avoid delays and allows us to offer the best possible value.
If it's important for you to choose a specific crematorium, we do offer that option for an additional cost. While we always aim to keep things as close to home as possible, your loved one may be cared for at one of our partner facilities a little further away.
No matter where the cremation takes place, your loved one will be treated with the utmost care, dignity and respect. If you'd like to discuss location options in more detail, our team is here to help.