Two Together: Save £100!
Save £100 when you purchase two funeral plans together. Call us for more details.
Beat the price rise: Save up to £300!
Funeral plan prices increase after 28 February. Secure your plan today and save up to £300.
Aura is a family-run provider offering transparent pricing, compassionate care, and complete peace of mind.
Aura doesn’t have extra fees for monthly payments or include hidden costs, ensuring you get exceptional value and flexibility. Find out more about Aura:
Starting Price | £1,595 | £1,700 |
Trustpilot | 4.9/5 stars | 4.6/5 stars |
Fairer Finance | ||
All-Inclusive Pricingℹ | ✔ | ✘ |
Free Cancellation Anytimeℹ | ✔ | ✘ |
Money-Back Guaranteeℹ | ✔ | ✘ |
Transparent Pricingℹ | ✔ | ✘ |
Aura is a family-run business and our roots drive everything we do, ensuring your needs are handled with genuine care and heartfelt attention.
Here at Aura, you’re always more than just a policy number. We’re committed to providing a service that is truly focused on what truly matters to you and your family.
Aura’s plans are simple. Starting at just £1,595, it includes all the services needed for your cremation. Your family will not have to pay a thing towards your funeral with us, giving them peace of mind.
Co-op offers a range of tiered plans starting at £1,700, but additional fees can make their plans more expensive.
Aura has received a 5/5 rating from Fairer Finance, reflecting our great value and transparency. By comparison, Co-op has 3/5 stars as rated by the same experts.
Families also review Aura higher on Trustpilot (4.9/5 stars) compared to Co-op’s 4.6/5, demonstrating Aura’s high-quality service and customer satisfaction.
If you wish to pay in instalments, Aura adds no charges or fees. Co-op does apply additional monthly charges for spreading payments, which will increase your plan’s total cost.
Aura’s plans can be changed or cancelled at any time without fees. Co-op’s policy does include extra charges if you need to cancel your funeral plan after the first 30 days.
Aura partners with peaceful, local care centres, ensuring cremations are handled close to home. Co-op works with a network of funeral directors, offering local services but often at higher costs.
When choosing a funeral plan, it’s important to balance affordability with trust, flexibility, and compassionate service. Here’s how Aura compares to Co-op:
Starting at just £1,595, Aura’s plans are all-inclusive and have no hidden fees or extra costs for monthly payments. Co-op’s plans involve higher upfront costs and may have monthly instalment fees.
With a 5/5 rating from Fairer Finance rating and 4.9/5 stars on Trustpilot, Aura is a clear choice for families seeking quality care and transparency. Co-op scores are lower when it comes to expert and customer reviews.
While Aura offers peace of mind by providing free cancellation and adjustments at any time, Co-op applies extra fees if you need to cancel your plan outside the 30-day cooling-off period.
Aura’s family-run approach ensures a compassionate, human touch. It’s this genuine care and personal attention that sets us apart, ensuring you always feel supported.
Aura offers support to families through our expert Angel team. They will guide your loved ones through every step of organising your funeral when the time comes.
Planning ahead is about more than just cost—it’s about choosing a provider you can trust to care for you and your loved ones with dignity and respect.
Aura’s family-run approach, top Fairer Finance rating, and transparent pricing make us a thoughtful alternative to larger providers like Co-op Funeral Plans.
Join thousands of families across the UK who trust Aura for affordable, compassionate, and worry-free funeral planning.
Aura was founded by Paul Jameson with a simple mission: to support families with clarity, kindness, and compassion when it’s needed most. We treat every person the way we’d want our own loved ones to be treated—with genuine care and respect.
That’s why, with Aura, you’re not just another client—you’re in the hands of people who genuinely care.ℹ
If you have any questions, would like a brochure or simply would like a chat through our services, our award-winning team is here to help.
Unlike other providers, we won’t hassle you with constant calls. We’ll simply ensure you have the information you need and leave you to come to a decision in your own time. When you’re ready for us, our team will be ready to help.