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Two Together: Save £100!

Save £100 when you purchase two funeral plans together. Call us for more details.

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Funeral plan prices increase after 28 February. Secure your plan today and save up to £300.

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Compare Co-op Funeral Plans vs Aura

Aura is a family-run provider offering transparent pricing, compassionate care, and complete peace of mind.

Trustpilot 5 starsFairer financeFse logoFscs protected

How Aura compares to Co-op funeral plans

Aura doesn’t have extra fees for monthly payments or include hidden costs, ensuring you get exceptional value and flexibility. Find out more about Aura:

Starting Price£1,595£1,700
Trustpilot
4.9/5 stars
4.6/5 stars
Fairer Finance
All-Inclusive Pricing
Free Cancellation Anytime
Money-Back Guarantee
Transparent Pricing

Why families choose Aura

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Family-run and compassionate service

Aura is a family-run business and our roots drive everything we do, ensuring your needs are handled with genuine care and heartfelt attention.

Here at Aura, you’re always more than just a policy number. We’re committed to providing a service that is truly focused on what truly matters to you and your family.

 

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Transparent, all-inclusive pricing

Aura’s plans are simple. Starting at just £1,595, it includes all the services needed for your cremation. Your family will not have to pay a thing towards your funeral with us, giving them peace of mind.

Co-op offers a range of tiered plans starting at £1,700, but additional fees can make their plans more expensive.

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Top ratings from experts and families

Aura has received a 5/5 rating from Fairer Finance, reflecting our great value and transparency. By comparison, Co-op has 3/5 stars as rated by the same experts.

Families also review Aura higher on Trustpilot (4.9/5 stars) compared to Co-op’s 4.6/5, demonstrating Aura’s high-quality service and customer satisfaction.

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No fees on monthly plans

If you wish to pay in instalments, Aura adds no charges or fees. Co-op does apply additional monthly charges for spreading payments, which will increase your plan’s total cost.

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Flexibility without penalties

Aura’s plans can be changed or cancelled at any time without fees. Co-op’s policy does include extra charges if you need to cancel your funeral plan after the first 30 days.

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Trusted local care centres

Aura partners with peaceful, local care centres, ensuring cremations are handled close to home. Co-op works with a network of funeral directors, offering local services but often at higher costs.

What to look for when comparing Aura and Co-op funeral plans

When choosing a funeral plan, it’s important to balance affordability with trust, flexibility, and compassionate service. Here’s how Aura compares to Co-op:

1. Transparent pricing

Starting at just £1,595, Aura’s plans are all-inclusive and have no hidden fees or extra costs for monthly payments. Co-op’s plans involve higher upfront costs and may have monthly instalment fees.

2. Top ratings

With a 5/5 rating from Fairer Finance rating and 4.9/5 stars on Trustpilot, Aura is a clear choice for families seeking quality care and transparency. Co-op scores are lower when it comes to expert and customer reviews.

3. Flexible policies

While Aura offers peace of mind by providing free cancellation and adjustments at any time, Co-op applies extra fees if you need to cancel your plan outside the 30-day cooling-off period.

4. Personalised service

Aura’s family-run approach ensures a compassionate, human touch. It’s this genuine care and personal attention that sets us apart, ensuring you always feel supported.

5. Aura Angel support

Aura offers support to families through our expert Angel team. They will guide your loved ones through every step of organising your funeral when the time comes.

Plan your funeral with Aura

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Planning ahead is about more than just cost—it’s about choosing a provider you can trust to care for you and your loved ones with dignity and respect.

Aura’s family-run approach, top Fairer Finance rating, and transparent pricing make us a thoughtful alternative to larger providers like Co-op Funeral Plans.

Join thousands of families across the UK who trust Aura for affordable, compassionate, and worry-free funeral planning.

From our family to yours

Aura was founded by Paul Jameson with a simple mission: to support families with clarity, kindness, and compassion when it’s needed most. We treat every person the way we’d want our own loved ones to be treated—with genuine care and respect.

That’s why, with Aura, you’re not just another client—you’re in the hands of people who genuinely care.

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Debs Fowler
Debs
Tamsin Ferrier
Tamsin
Roderick Beresford Cole
Roderick
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Call our friendly team for more information

If you have any questions, would like a brochure or simply would like a chat through our services, our award-winning team is here to help.

Unlike other providers, we won’t hassle you with constant calls. We’ll simply ensure you have the information you need and leave you to come to a decision in your own time. When you’re ready for us, our team will be ready to help.

5/5 stars
The team provided incredibly helpful and friendly advice, explaining the plan in detail and answering all my questions.
Barry Shore, Trustpilot
29/10/2024
All-Inclusive Pricing
Every cost related to your cremation is included upfront, from collection to cremation fees. There are no hidden charges, so you can plan with confidence.
Free Cancellation Anytime
Change your mind? You can cancel your Aura plan at any time and receive a full refund—no fees, no questions asked. Other providers will provide free cancellations within the first 30 days. After this, they may charge a fee to cancel.
Money-Back Guarantee
If you’re dissatisfied for any reason, Aura guarantees a full refund. Your money is secure, so you can plan with peace of mind.
Transparent Pricing
Aura provides full transparency with no hidden fees, instalment charges, or administration costs. Our plan prices are clear, with no unexpected expenses for you or your family, and we share all costs upfront without asking for personal details.