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UK’s Top-Rated Direct Cremation Funeral Plans

Starting at £1,695, our direct cremation plans offer value and care from a family-run service.

Trustpilot 5 stars
Rated excellent by Trustpilot
Fairer finance
Rated 5 stars by Fairer Finance
Fse logo
Rated 5 stars by Funeral Solution Expert
Fscs protected
Covered by the FSCS guarantee

All Inclusive Direct Cremation Plans

From our family to yours
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Aura offers more than the average funeral plan. We offer a heartfelt promise of simplicity, security and care. 

Our all-inclusive direct cremation plans cover every cost, giving you the comfort of knowing that no financial burdens will be left behind and that everything will be thoughtfully taken care of.

We’re regulated by the Financial Conduct Authority (FCA), protected by the Financial Services Compensation Scheme (FSCS) and winners at the International Compliance Association (ICA) Awards. This means you can rest assured that, when you purchase a direct cremation plan from Aura, your money is secure.

As a family-run company, we are committed to treating your loved ones with the same level of respect, compassion, and dignity that we would want for our own.

Supporting families with the highest-rated care and compassion

Aura has the highest rating of any national ‘Cremation Services’ provider on Trustpilot with 4.9/5 stars

We’re a family-run company working with a small team of funeral experts. This means we’re able to give each funeral the care it truly deserves. You can read the experiences of others below.

Aura’s funeral plans

Unattended direct cremation plan

From £1,695

A simple, respectful cremation without a ceremony.

✔ Cremation fees
✔ A simple coffin
✔ Collection from anywhere in mainland Great Britain
✔ Hand-delivered return of ashes

Or pay in monthly instalments

From  £70.62/month

Attended cremation plans

From £2,595

We offer two options if you’d like family and friends to be present at the crematorium for a private service.

✔ Everything in the unattended direct cremation plan
✔ Your choice of crematorium anywhere in mainland Britain
✔ Intimate or fully attended service at the crematorium

Or pay in monthly instalments

From  £108.12/month

How our five-star-rated funeral plans work

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1. Choose your plan

Select a plan that meets your needs from our range of highly-rated and fully-secure funeral plan options.

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2. Make your purchase

Speak to one of our lovely experts to secure your plan, or purchase your plan securely online in a few simple steps.

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3. Secure your money

We’ll place your money into a secure, independently-managed trust, so that it’s ready to be used for when the time comes.

When the time comes

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4. We’ll make the arrangements

After you’ve passed away, we’ll transport you to one of our care centres in a private vehicle. We aim to keep everyone as close to home as we can, but this isn’t always possible.

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5. We’ll guide your loved ones

Our team of funeral experts known as the Aura Angels will support those you leave behind through paperwork, answering any questions with genuine care and compassion.

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6. We’ll hand-deliver your ashes

Within 21 days of the cremation, we’ll arrange to hand-deliver your ashes to your chosen person at no additional cost, or we’ll scatter them on their behalf.

All-inclusive, no hidden fees

Aura’s direct cremation funeral plans are a gift to the people you love.

A gift that provides comfort and simplicity at a difficult time for loved ones. We take away the elements that some people find unnecessary, like hearses, limousines or elaborate coffins.

See what’s included and what’s not below.

What’s included:
  • Unattended direct cremation
  • Administration and arrangement of your plan and the cremation services
  • Collection of the person who’s died from anywhere in mainland GB, 24/7/365, including private residences
  • Care and preparation of the person who’s died in our care centres
  • Removal of any pacemakers or medical implants
  • Simple coffin (or bariatric / oversized if applicable)
  • Transport of the person who’s died to the crematorium
  • Cremation fees
  • Hand-delivery of the ashes within 21 working days of the cremation
  • Free cancellation and amendment of your plan at any time
What’s not included:
  • Repatriation costs if you die outside mainland Great Britain
  • Embalming
  • Use of a traditional funeral director
  • Viewing of the deceased
  • Hearse and limousines
  • Procession
  • Floral tributes
  • Celebrant or minister fees
  • Any attendees at cremation (can be added for an additional charge)
  • A choice of crematorium

Aura’s no pressure promise

At Aura, we believe that planning a funeral should never feel like a sales pitch. 

That’s why we’ve made a clear commitment: we won’t call you repeatedly, upsell you, or push you to commit before you’re ready.

If you request information, we’ll send it promptly and clearly, ensuring that you have all your questions answered. Then we will step back and let you take your time to think about it.

Many of our customers tell us they chose Aura because they felt respected from the very first conversation. Unlike some larger providers, who rely on frequent follow-ups, we focus on honest information, compassionate care, and giving you space to decide.

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Why choose an Aura funeral plan?

As a family-run company, we take pride in offering a personal and compassionate service.

Our caring team is dedicated to supporting you every step of the way, giving you the attention and understanding you deserve. Aura’s funeral plans are thoughtfully created to provide peace of mind, reducing stress for your loved ones when they need it most. With straightforward pricing, there are no unexpected costs for your family in the future. If you choose to pay for your plan in full or spread the cost over 12 or 24 months, the following benefits apply.

  • All-inclusive, with nothing left to pay later
  • Your money is completely secure
  • Five-star-rated customer care
  • If you want to change or cancel your plan, there’s no administration fees
  • Spread the cost of your plan over 12 or 24 months at no additional cost

Save up to £500 when you buy two plans together

If you’re looking to purchase a plan for yourself and a loved one, you can save £100 when you buy two plans together.

Our ‘Two Together’ funeral plans include everything you’ll find in our single plans, but at even better value.

Please note, our Two Together plans are not yet available to buy online. For more information, please call our team or request a quote on the button below.

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How our funeral plans compare

We’ll provide peace of mind that when the time comes.

Those you leave behind will be looked after by a team that truly cares. As a family-run company, it’s exactly what we’d want for members of our own family. Don’t just take our word for it; see how we compare to the others.

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Fairer Finance
Starting Price£1,695£2,095£1,700£1,885
Trustpilot
4.9/5 stars
4.8/5 stars
4.6/5 stars
4.4/5 stars
All-Inclusive Pricing
Free Cancellation Anytime
Money-Back Guarantee
Transparent Pricing

This comparison only includes direct cremation plans. Information is correct as of February 2025.

Brochure

Get your free funeral planning brochure

What’s in Aura’s free funeral planning brochure?

  • Why planning ahead matters: Discover how a little preparation now can make a big difference for your family.
  • Insight into Aura’s exceptional reputation: See what makes us the UK’s highest-rated funeral plan provider.
  • Our family story: Get to know Paul Jameson and how his personal journey led to Aura’s founding principles of trust and care.

How your money is protected

When you buy one of our plans, we place your money into a secure trust. That trust is independently managed, and it means your money is kept to the side, safe and sound, ready to be used when the time comes.

We can access it in order to activate your plan when it’s needed to pay for everything, or in order to give you a refund if you decide to cancel.

Our plans are also protected by the Financial Services Compensation Scheme (FSCS). This reassures you that, in the highly unlikely scenario where Aura is not able to action your plan, you may be eligible for compensation.

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Frequently Asked Questions

To see our full list of FAQs, please click here.

We are the only prepaid direct cremation plan provider to have two cremation plan options rated five stars by independent experts, Fairer Finance and The Times Money Mentor. Our plans have this rating because they are both fully guaranteed, have no additional charges for collecting the deceased or removing medical devices, offer free cancellation and hand-deliver the ashes back to the family at no additional cost. You can read more about why our plans are rated five stars here.

We offer flexible payment plans so you can secure your plan today and pay over a longer term. You can either pay in full or spread the cost of your plan over 12 or 24 months. Our plans are not a credit product, so you’ll never pay interest. The cost of your plan will stay the same no matter how you pay.

Purchasing a funeral plan guarantees your funeral costs when you die, which means no matter how high funeral costs might rise in the future, your family have nothing to pay when the time comes. Purchasing a funeral plan brings great peace of mind to both you and your family knowing that, when a difficult time comes, there is one less thing to worry about.

When you pay for an Aura funeral plan, the money for your funeral is put into a safe and secure trust. This is managed by independent trustees separate from Aura. The trustees look after this money on your behalf until it is needed to pay for your funeral.

That’s very unlikely but if we couldn’t deliver the services we’d look to put an alternative provider in place or offer a full refund. The money that you pay to us is protected in a trust that’s managed independently from both Aura and the Funeral Services Provider.

Just get in touch by phone or email. There’s no fee for making a change and you’ll only pay extra if you upgrade your plan.

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Tamsin Ferrier
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Call our friendly team for more information

If you have any questions, would like a brochure or simply would like a chat through our services, our award-winning team is here to help.

Unlike other providers, we won’t hassle you with constant calls. We’ll simply ensure you have the information you need and leave you to come to a decision in your own time. When you’re ready for us, our team will be ready to help.

5/5 stars
The team provided incredibly helpful and friendly advice, explaining the plan in detail and answering all my questions.
Barry Shore, Trustpilot
29/10/2024
See all reviews
All-Inclusive Pricing
Every cost related to your cremation is included upfront, from collection to cremation fees—no hidden charges, ever. Unlike other providers, we’ll never charge for collection regardless of the distance, and the removal of medical devices that may affect the cremation, such as pacemakers, is always included at no extra cost.
Free Cancellation Anytime
Change your mind? You can cancel your Aura plan at any time and receive a refund with no admin fees. Many providers allow free cancellations within the first 30 days but apply a fee after that period. Some offer longer free cancellation windows depending on the payment plan, though charges may still apply once the set timeframe has passed.
Money-Back Guarantee
If you’re dissatisfied for any reason, Aura guarantees a refund at anytime with no administration costs. Your money is secure, so you can plan with peace of mind.
Transparent Pricing
Aura provides full transparency with no hidden fees. Our plan prices are clear, with no unexpected expenses for you or your family, and we share all costs upfront without asking for personal details.